A fast-growing fintech platform serving Auto Dealerships needed to rapidly increase the number of qualified sales conversations with Independent Auto Dealerships owners across the U.S.
Their internal sales team required:
- A predictable flow of high-intent meetings with Independant Auto Dealership Owners
- Outreach handled at scale without sacrificing lead quality
- Direct access to true decision-makers (owners and principals)
- Live Transfer to the clients Sales Team
- Building a highly targeted list of Auto Dealership Leads for the client
- Sales Copy, Custom Messaging, Tech Stack (CRM, ESP etc)
That’s where HelloMql stepped in.
Our Approach
HelloMql deployed a multi-channel outbound appointment-setting campaign designed specifically targeting Independent Auto Dealership Owners
Strategy Highlights:
- Highly targeted prospect lists focused on dealership owners
- Personalized cold email sequences tailored to dealership pain points
- High-volume, high-quality cold calling handled by trained SDRs
- Linkedin outreach to targeting leads
- Strict qualification criteria before booking meetings on the client’s calendar
- Custom Tech Stack: CRM, Email Service Provider, Subdomains, Domains, Automation, LI Outreach, Slack, Integrations and more
The Results (90 Days)
Over the course of the 3-month engagement, HelloMql delivered:
- 134 Qualified Sales Meetings booked directly with Auto Dealership owners
- 3,000 outbound emails sent to targeted prospects
- 6,800+ cold calls completed by our SDR team
The client’s sales pipeline was consistently filled with decision-makers who matched their ideal customer profile, allowing their closers to focus entirely on selling rather than prospecting.
Why It Worked
- Industry-Specific Targeting: Deep focus on auto dealerships ensured relevance
- Human-Led Outreach: No spam, no automation-only tactics
- Qualification First: Meetings booked only when buying intent and fit were confirmed
- Sales-Team Alignment: Seamless handoff between HelloMql and the client’s closers
Final Takeaway
This engagement demonstrates how our structured, outbound appointment-setting system can generate predictable, qualified sales opportunitie within the Auto Space.
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